Incite Video Gaming/incite PC Gaming (Computec Media, 1999-2000)
~ Issue 1
Dec 1999 ~
Premier **** PC Edition
~ Issue 2 Jan
2000 ~
Video Game & PC Edition
~ Issue 3 Feb
2000 ~
Video Game & PC Edition
~ Issue 4 Mar
2000 ~
Video Game & PC Edition
~ Issue 5 Apr
2000 ~
Video Game & PC Edition
~ Issue 6 May
2000 ~
Video Game & PC Edition
Incite was the public face of a major operation by German tech-publishing giant Computec Media to establish a foothold in the US magazine business.
Video Gaming and PC Gaming hit US newsstands simultaneously on October 26, 1999. Both were priced at a loss (Video Gaming at 99 cents, and PC Gaming at $1.99 with CD-ROM) to get them in the hands of as many curious readers as possible.
The idea was to put together two magazines that were at once hardcore and accessible to the general public. Much of the editorial staff was headhunted from other game magazines (especially Gamers' Republic), and a $12 million ad campaign was prepared to launch alongside the magazines on TV, in print, and on outdoor media like billboards and kiosks.
